Ex- EastEnders icon Charlie Brooks, 39, is releasing her own range of sex toys and even naming one after her Albert Square character Janine Butcher.
The actress has set up a new company called Crazy Curiosity Ltd and has reportedly been approached by Ann Summers to launch the toy.
However it's said she's concerned that "The Butcher" may not appeal to a sexed-up audience looking for some self loving.
"Charlie feels there's a real gap in the market for some sexy yet affordable toys," a source told The Sun.
"She's signed a deal and is really excited to branch out into a whole new area."
It's thought that Charlie is hoping to re-create some of the success Hollywood actress Gwyneth Paltrow achieved with her own brand Goop.
The source went on: "Each toy will have a different name, and one option mooted was The Butcher after her EastEnders character.
"But Charlie worries The Butcher might not appeal to women hoping to find solo pleasure – it doesn't really shout 'sexy'."
Charlie shot to fame as Janine Butcher in the BBC soap but was last seen on Albert Square back in 2014.
There have been rumours that she could be set to return, as bosses confirmed a past character would make a comeback later this year.
Until then, she has been slipping back into her old character as she re-enacted a classic scene on TikTok with her 15-year-old daughter Kiki.
In the funny video, Charlie and Kiki recreated one of Janine's most known moments from 2004, when she murdered her husband Barry Evans by pushing him over a cliff.
Despite it being almost 17 years since the iconic scene, Charlie seemed to still remember the lines perfectly.
After finding fame with the BBC soap, Charlie has enjoyed some reality television success.
She won the Strictly Come Dancing Christmas special in 2011 and went on to win I'm a Celebrity… Get Me Out of Here! the year after.
Let's hope her next title will be Queen of the Sex Toys.
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